1. They have been in business since 1988.
2. They are a leader in Yoga, Qigong and fitness instructianal DVDs and products.
3. Products all come with a No-Risk Guarantee:
"We want you to be completely satisfied with every purchase you make with us. If you are in any way dissatisfied with a product you ordered or received, we'll exchange it, credit your account or refund your money."
I have persoanally used Gaiam products and find them to be first class in every way. Currently they are having a 20% discount on most of their products. Click Here on on the side bar ad for more info.